Travel Expo: Great Globetrotter
ART DIRECTION
Event identity for The Great Globetrotter Travel Expo, inspired by the idea that every journey unfolds with surprise. Using paper fortunes as a playful metaphor, the visual system captures the spontaneity, lightness, and curiosity of travel. Bold colors, folded forms, and layered typography reflect a world in motion, where possibility reveals itself, one fold at a time.